Customer Relationship Management (CRM)
Telefon: +385 1 619 1969
Email: ognjen.cuckovic@gmail.com
Opis
Target Audience:
- Service industry employees
- Representatives
- Sales Managers
- Maintenance Managers
- HR Managers
- Operation Managers
- Number of participants: 4 - 10
Duration:
- 8 hours:
- 2 sessions (4 hours each)
Language:
- Turkish, English
Training Outcomes:
After completing this training course, the participant will:
- Better recognition of the customer
- Increasing the level of customer satisfaction
- Increased customer loyalty
Training schedule:
- On-demand
Training Contents:
- What is CRM?
- CRM Concept and Features
- Causes of CRM Exit
- CRM and One-to-One Marketing
- Basic Functions of CRM
- Types of CRM
- Phases of CRM
- CRM's Goals
- Benefits of CRM
- Principles of CRM
- CRM and Technology (e-CRM)
- Returns of CRM
- • Reasons for CRM Applications Failing
- • CRM Applications